Mango Logo

Mango Logo

What's this project?

Mango is a new recruitment system that was created to modernise the recruitment process. They wanted a logo that just showed a mango with the work “Mango” underneath to use to identify their system. I was only asked to use the colours typically associated with mangos, after doing research and finding mangos of all different colours, I chose to go with the easily recognisable orange colours, with a green leaf. This was also to help stand out on a dark blue background which was the other of their company colours and the main colour the logo would sit on. I chose to style the logo with gradients and different lines to show the different types of mangos available all incorporated in one. I also intended for the logo to be easily recognisable from a distance. 

The company was still considering the name of the company and where stuck on with “Mango” or  “Mango Recruit” but decided to just go with “Mango” in the end. I chose a round sans serif font to fit with the round mango and give a soft and friendly look which is what the customer wanted for their system.

 

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